{"id":425,"date":"2009-02-01T11:59:25","date_gmt":"2009-02-01T11:59:25","guid":{"rendered":"http:\/\/localenterprise.wordpress.com\/?p=425"},"modified":"2009-02-01T11:59:25","modified_gmt":"2009-02-01T11:59:25","slug":"facilitating-the-power-of-faith-and-belief","status":"publish","type":"post","link":"http:\/\/realisedevelopment.net\/index.php\/2009\/02\/01\/facilitating-the-power-of-faith-and-belief\/","title":{"rendered":"Facilitating The Power of Faith and Belief"},"content":{"rendered":"

Imagine a client who is about to commit him\/herself to a significant investment in a new business.\u00a0 The market does not seem to be there.\u00a0 The finance is not yet in place.\u00a0 The business (from any logical rational perspective) looks like a money pit.<\/p>\n

Yet they know they can make it work.\u00a0 They can see the business in its final form.\u00a0 They know that they will find a way.\u00a0 They just need to commit to it.\u00a0 So they make the investment.\u00a0 They burn their bridges.\u00a0 There is no going back.\u00a0 They have to find a way.<\/p>\n

\"Enterprise
Enterprise Based on Faith or a Plan?<\/figcaption><\/figure>\n

You ask them why they are so sure that the business will work.\u00a0 They answer,<\/p>\n

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“I just know it will work – I can feel it in my bones”<\/p>\n<\/blockquote>\n

or perhaps<\/p>\n

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“God told me to do this – he will find a way”<\/p>\n<\/blockquote>\n

or<\/p>\n

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“I know it is a risk – but it is a risk that I comfortable to take”.<\/p>\n<\/blockquote>\n

Now just suppose they are the Head of Sony on the brink of launching the Walkman – even though all the business anlaysts were screaming – DON’T DO IT.\u00a0 Or imagine your client is Rupert Murdoch, about to launch Sky Sports – even though the market research says that overwhelmingly people will not pay to watch football matches on satellite TV.<\/p>\n

Now imagine it is a local person about to launch into their first enterprise – no financial reserves to fall back on.<\/p>\n