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Enterprise Development Needs a Very Different Response

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If we are serious about developing more enterprising individuals and communities, rather than managing the outputs that most enterprise funders are looking for (start ups and VAT registrations), we need to concern ourselves with the development of self-interest and the accrual of power through organisation, association, collaboration and the acquisition of ‘knowhow’.   We are in the realms of person centred facilitation, community development and education.  Not business planning.  This requires an enormous shift both in what we do, and how we do it.

Helping people to clarify their self-interest and find the power to pursue it requires very different structures and processes to those that we currently use to develop enterprise. It is not about setting up a business.  It is not about experiencing ‘Industry Days’ at school or attending ‘Enterprise’ Conferences with (not so) secret millionaires, dragons and ministers.  It is not about Catalyst Centres and managed workspaces (although these might be useful for the small percentage of people who choose entrepreneurship as the most appropriate way to express their enterprising souls).

It is about engaging in a dynamic and continuous reflection on who we are and what we want to become, and managing processes that will help us move in that direction in a complex and rapidly changing world.

The Davies Review defined enterprise as  the capacity to:

  1. handle uncertainty and respond positively to change – Resilience
  2. create and implement new ideas and ways of doing things – Creativity and change
  3. make reasonable risk/reward assessments and act upon them in one’s personal and working life – The Pursuit of Progress

No mention of employment, entrepreneurship or business. Instead it is about resilience, change making and progress.  Enterprise development needs to find a new home where this broader conception can flourish without the distorting, primarily economic calculus of entrepreneurs and The Treasury.  They will have much to offer to the development of entrepreneurship – but that is only ever likely to be relevant to a minority.  Enterprise needs to escape, what for many is, the deadening hand of business.

The art and science of enterprise is relevant to all and we need to build communities and relationships that understand how to nurture it.

One of my big regrets is that so little LEGI funding has been used to drive this sort of innovation.  Instead it has been used, often wastefully, in the short term pursuit of business startups and in placing cuckoos in the heart of some of our poorest communities.

Anyone up for some innovation in Local Enterprise?

Good Work….

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Just reading Schumacher’s Good Work again.  Although the original lectures on which the book was based were first given in the 1970s it seems that we have made little progress in helping people with the challenge of finding good work.

From the Foreword…

At the heart of our system of work lies our system of values, and more precisely, our view of the individual and his relationships with others. By way of illustration, consider one of the current pseudo-intellectual clichés, that work is part of the Protestant ethic and that a more enlightened view of it is (presumably) that the less work you can get away with, the better.

This is a cynical and degraded view of human nature (certainly not subscribed to by any religion that I know of) because it assumes that money is the sole reason for working. Set this view against Schumacher’s opening remarks in this book, in which he identifies three purposes of human  work:

  • to produce necessary and useful goods and services;
  • to enable us to use and perfect our gifts and skills; and
  • to serve, and collaborate with, other people, so as to “liberate ourselves from our inborn egocentricity.”

…

From the Preface….

A recent article in the London Times began with these words:

“Dante, when composing his visions of hell, might well have included the mindless, repetitive boredom of working on a factory assembly line. It destroys initiative and rots brains, yet millions of British workers are committed to it for most of their lives.”

The remarkable thing is that this statement, like countless similar ones made before it, aroused no interest: there were no hot denials or anguished agreements; no reactions at all. The strong and terrible words “visions of hell,” “destroys initiative and rots brains,” and so on–attracted no reprimand that they were misstatements or overstatements, that they were irresponsible or hysterical exaggerations or subversive propaganda; no, people read them, sighed and nodded, I suppose, and moved on.

Not even  the ecologists,  conservationists,  and doom watchers are interested in this matter. If someone had asserted that certain man-made arrangements destroyed the initiative and rotted the brains of millions of birds or seals or wild animals in the game reserve of Africa, such an assertion would have been either refuted or accepted as a serious challenge. If someone had asserted that not the minds and brains of millions of workers were being rotted but their bodies, again there would have been considerable interest.

After all, there are safety regulations, inspectors, claims for damages, and so forth. No management is unaware of its duty to avoid accidents or physical conditions which impair workers’ health. But workers’ brains, minds, and souls are a different matter.

Warming the Cockles of Enterprising Hearts

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I recently ran some 2 hour workshops for staff at Wakefield College where steps are being undertaken to ‘Embed Enterprise’ across the curriculum.  I got some lovely feedback about the sessions:

  • Enjoyable structure to lesson; enterprise from another angle.
  • Great presenter learnt a lot of new ideas of how enterprise can be embedded across the college.
  • Good varied discussion; topic was quite thought provoking, good and interesting speaker.
  • Inspirational; thought provoking.
  • Really helped me understand the concept of enterprise, both personally and to help the adults I work with.
  • Interactive: Thought provoking
  • Very interesting presenter, stimulating & thought provoking, it flew by.
  • Session leader engaging, funny, and interesting – actually had something important to say.
  • Excellent input led by an interesting person who has credibility and vision.
  • Motivational speaker, clear messages, fun! Message matured my view of what teaching is about.
  • Right messages about enterprise, good pace, good balance of theory and anecdote, good understanding of issues in FE.
  • Stimulating, helped me look at my position at college in a slightly more “empowered way”.
  • Thought provoking, lots of ideas I would like to follow up on / research (if time permits).
  • Food for thought, helped me to basically understand the role of enterprise, training and business has to fill the gap not the need.  A really good session.
  • Flexible, great knowledge, inspiring.
  • Fab delivery, stimulating ideas I’d really like the power points and any refs etc.
  • Brilliant!…….. really interesting, interactive.
  • Variety,  fantastic thanks.
  • Very interesting, good tutor, good use of IT.
  • Interactive excellent, provoking thoughts, highlighted further development, how to manage entrepreneurship.  Team sessions with staff about developing enterprise.
  • Varied session covering a wide topic.  Encouraged reflection on own practice and future role in college.
  • Made us think, interactive, quite moving at times.
  • Very thought provoking, interesting topics and examples, well presented.
  • Good depth.
  • Fantastic delivery, so useful and incredibly inspiring.  Very relevant and realistic, thoroughly enjoyable.
  • (Strengths), presenter and activities, style personality knowledge.

Do get in touch if your team could do with the cockles of their enterprise hearts warming.

Enterprise Coaching is Being Broken

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Broken
Broken

I get so frustrated when I see a 4 day enterprise coaching course being commissioned that pays little or no attention to what makes the role of the enterprise coach different from the business adviser.

I witnessed one recently, delivered by an Enterprise Agency (so they MUST know what they are talking about) that started with a half day on ‘Building  empathy and rapport’ (this should have been subtitled ‘Using psychological flannel to manipulate your client’) before going on for a full three days about ‘business planning’, ‘marketing’ and ‘finance’.  It even included a ‘very useful’ glossary of financial terms that every enterprise coach should know (things like profit, loss, break-even and cash flow).  Essentially it was a four day course of basic business advice re-branded ‘Enterprise Coaching’.  SFEDI accredited which is handy, except as far as I know SFEDI have yet to do develop any standards for Enterprise Coaches (which makes me wonder how they can accredit the course)!

  • The challenge facing the enterprise coach is NOT to provide business advice to people living in areas of deprivation.
  • It is NOT to help people who want to start a business to develop viable business plans.
  • It is not to sell them places on workshops or training programmes – even if this is what mis-guided funders incentivise them to do.

It IS to:

  • make connections in communities
  • become trusted
  • have structured conversations that help people to uncover their aspiration and to get back in touch with their potential,
  • help people assess their options and choices and make decisions that are most likely to help them make progress with their lives.
  • to engage with pre-contemplators and to help them contemplate.  It is to help contemplators to prepare for change and to ensure that they can access relevant, high quality and personalised specialist services.

Enterprise coaches develop people.

They unstick people.

They help people to grasp the possibility and practicalities of progress.

They help people to get in touch which their enteprising soul.

They build social capital, they put people in touch with fellow travellers and with sources of specialist support.

They work on shaping social contexts to make them more supportive of enteprise.

Some of the people they work with will go on to develop businesses.  Others will go back into education and skills, some will remain as before.

After a relationship with a skilled and powerful enterprise coach each one of them will have been challenged to think about what they want to get from life and how they are going to get it.

They may not have had ‘Break-even’ explained.

The concept of enterprise coaching is being broken.

It is being broken by bureaucrats who believe that the best way to increase start up rates is to put watered down business advisers into deprived communities to push self employment and entrepreneurship.

It is being broken because the enterprise industry is exploiting an opportunity to re-package ‘bog standard’ business advice under another name and sell it to unsuspecting and ill-informed regeneration commissioners.

It is being broken because Reality TV and the media at large insist on promoting the ‘Entrepreneurship Fairytale’ in which all that is needed is a good idea and few hours with a business adviser.

It is being broken because we lack a brave, positive and long term approach to developing more enterprising communities.

It is being broken because we are not seriously trying to engage the disengaged in making a better life.

Anyone ready for a change?

Knowing ‘Bugger All’

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I spent a very pleasant afternoon recently in the offices of New Start Magazine researching what makes for an inspirational or transformational relationship and I came across this wonderful quote:

In my ethnographic work, with a head full of American methodologies and theory, I thought I knew a bit about local government, urban and social policy and the theory of community and activism.  However, I knew as Betty was to tell me, “Bugger all!”.  All I knew was learned, abstract and distinct from reality.  Betty knew it from 60 years of lived experience.

Neil McInroy Chief Executive, CLES

This is why we need to have a process for community development that is not controlled by local government but by the lived experience of local people.