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Craft, Motivation and Wasted Talent

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Richard Sennett’s ‘The Craftsman‘ is well worth the considerable effort it has taken me to read it.  Although very well written many of the ideas it tackles are not easy!

He makes the point that we have used tests of intelligence and education to smear citizens along a bell-shaped curve of distribution that is in fact very flat and very wide.  As a result we have come to believe that ‘ability’ is not anywhere near uniformly spread through society.  And this belief has been used to justify the increased public investment in the education of the most able and the relative paucity of opportunity offered to those who, in the tests, appear to be ‘less able than average’.

Sennett then argues that this is a social construction with little basis in facts, outside of educational IQ tests such as the Stanford Binet.  These tests rely on questions to which there is an answer – either right or wrong.  They cannot deal with questions where the answer is a matter of opinion or insight.  Where the answer is contestable.  This especially, argues Sennett, serves to discriminate against those whose talents might lie in developing real craft skills.  Sennet is at great pains to point out that these are not just about traditional crafts but anything where learning happens over a long period of application through experience, reflection and adjustment.   This includes many roles that are incredibly relevant in modern society.  People who are capable of this craft type learning may do poorly on the Stanford Binet and its equivalents (SATS) and from that point on they are socialised as ‘low ability’.  Or those that thrive on the assessment regime they are socialised as ‘Gifted and Talented’.  It is hard to know which is more damaging!

This socialisation has little to do with true potential or inherent capability and more to do with what we choose as a society to recognise, label and invest in.

Sennett’s argument (again assuming that yours truly has understood it) is that capability is MUCH more evenly distributed – we just might need to search for it with a much more open and creative mind.  Many more of us are capable of doing ‘good work’.  This insight would have enormous implications for how we organise education.  Sennett says;

“Motivation is a more important issue than talent in consummating craftsmanship”

Socialisation serves to disconnect many of us from our talents as they are neither recognised not valued.  The capabilities remain, but our motivation is eroded.  Re-establishing motivation then becomes more important than extant talent.  Indeed the key motivation required to renew the search for potential and to enter into a period of ‘craft type’ learning action, reflection and adjustment, often over a period of years until the capability becomes a craft.

Another leading academic Nobel prize wining Amartya Sen also talks about capability, its recognition and development as a central tool in poverty reduction.  He also recognises the structural processes that serve to justify the enormous gaps between the haves and the have nots on a global scale.

Perhaps one of the vital roles of the enterprise coach is to help people to challenge the way that society has shaped them and to renew the search for ‘capability’ – the potential of those who use our services that has often been suppressed by societies warped, distorted and narrow perceptions of ability.

This is the Craft of the Enterprise Coach.  And it may have nothing to do with starting a business.

Development as Freedom – Enterprise as a Key?

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Last night Nobel prize winning Economist and philosopher Amartya Sen gave an address with Demos and the Indian High Commission.  Sen has spent a lifetime studying poverty, its causes and how it may be alleviated.  His writing is dense, often supported with mathematical arguments.  He is not an easy read.  By his own admission he is a theorist and a researcher.  It is up to others to put his research into practice.

So what does Sen have to say?  How is it relevant to enterprise?  Well here is my interpretation and, no doubt, gross simplification – tentatively offered….

  • Poverty is fundamentally rooted in injustice – the problem is not that there is not enough – but that it is not shared
  • The challenge is to give more people the power that they need to play a positive and powerful role in markets; This means accessible and relevant processes to develop individual capabilities and power
  • Development is a measure of the extent to which individuals have the capabilities to live the life that they choose.  It had little to do with standard economic measures such as GDP.
  • Helping people to recognise choices and increase the breadth of choices available to them should be a key objective of development.
  • Developing the capability and power of individuals provides a key to both development and freedom
  • Development must be relevant to lives, contexts, and aspirations
  • Development is about more than the alleviation of problems – stamping out anti social behaviour, teenage pregnancies, poor housing and so on.
  • It is about helping people to become effective architects in shaping their own lives
  • We need practices that value individual identity, avoid lumping people into “communities” they may not want to be part of, and promote a person’s freedom to make her own choices.  Promoting identification with ‘community’ risks segregation and violence between communities
  • Society must take a serious interest in the overall capabilities that someone has to lead the sort of life they want to lead, and organise itself to support the development and practice of those capabilities
  • We should primarily develop an emphasis on individuals as members of the human race rather than as members of ethnic groups, religions or other ‘communities’.  Humanity matters.
  • We need to make the delivery of public education, more equitable, more efficient and more accessible

Clearly Sen is not arguing that everyone should start their own business.  Entrepreneurship is on the agenda but not at the top of it.

He is arguing for enterprising individuals and challenging us to develop our society in a way that encourages and supports them.

Anyone for enterprise?

Enterprise for All – Wednesday 31st March 2010 Free Conference

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Unleashing Enterprise is creating a partnership for all enterprise educators to pioneer a culture of enterprise across the East Midlands. The partnership is managed by the East Midlands Development Agency (emda) and developed in close partnership with educators, employers, enterprise agencies, policy makers and funding organisations. The programme is helping to facilitate a more cohesive and planned approach to the development and delivery of the enterprise offer in the East Midlands. It is also helping to promote opportunities for all people, but mainly young people, to take up the enterprise skills offer in their schools, communities or places of work.

The annual Unleashing Enterprise conference takes place on the 31st March at the East Midlands Conference Centre. Entitled “Enterprise for All?”, the conference comes at an exciting time for those working in the field of enterprise capabilities with the enterprise skills agenda shortly to be included within the Regional Skills Strategy. With entrepreneurs heralded in popular media as much as in business journals these days, it is easy to assume that enterprise activity is readily understood and accessible to all. But is it? Or should it be?

2010 is a good time to take stock of activity that is being developed along the “golden thread of enterprise” and Enterprise for All will do just that.

Keynote speakers lined up for the conference confirmed thus far include:

  • Mike Chitty, Author of the BLOG, “Enterprise & Entrepreneurship in the Community”
  • Andrew Morgan, Skills and Communities Director at emda
  • Toby Reid, Nottingham based entrepreneur and ex-graduate of NTU’s the Hive and founder of business reality website http://www.inafishbowl.com/

There will also be an enterprise market place showcasing the best of enterprise in the East Midlands. Attendance at the conference is free for delegates and agencies that want to participate in the market place.

If you wish to register for this event please complete the online booking form

Chance for those outside the East Midlands to see what’s going on.

An Enterprise Escalator? No Thanks! Give Me a Sherpa Instead

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Kevin Horne is the CEO of Norfolk and Waveney Enterprise Services (NWES) ‘one of the leading business support organisations’ in the UK.  NWES is a members of the National Federation of Enterprise Agencies and Kevin has written a piece drawing attention to the NFEA’s Enterprise Manifesto.

Kevin goes on to describe the ‘Enterprise Escalator’ which provides a ‘comprehensive customer journey’, comprising:

  • Outreach and awareness raising.
  • Pre-start advice.
  • Start-up training.
  • One to one support.
  • Access to finance.
  • Mentoring.
  • Networking.

On the surface, good sensible stuff.  But it perpetuates a myth.  The ‘escalator’ implies that, if start up is right for me, I just have to get on and I will effortlessly ascend to the next level.  It is a false promise.  It is the enterprise fairytale.  Real world is less ‘escalator’ and more ‘snakes and ladders’.  Less gentle trip to the shopping centre and more laying siege to the mountain.  It is life making work.

And what if it is not right for me?  Kevin rightly suggest that we need to signpost to other services – but will any of those really help?  I have seen too many people with aspiration and potential be sent back to the job centre because the job of helping them find their enterprising feet will just take too long.  It won’t fit with the neatly packaged funded services that look to provide a start up fast track.

Perhaps we should offer an enterprise sherpa service.  Someone who has managed the ascent before – but who has also, on occasion, failed.  Someone who recognises that this is a risky endeavour and needs to be carefully managed if it is not to cause damage.  Someone who can recognise when the time is right to push for the summit and when the time is right to do more training and preparation at low levels.

If we are to engage people in communities then we have to engage them ‘where they are at’.  Some will already have made it to base camp and are hungrily eyeing the peak.  It might not quite be an escalator but we can certainly pass them the oxygen, clip them onto the fixed ropes and wish them luck.

But many remain in the valleys and seldom look to the cloud covered tops.

We have to personalise our services and we have to recognise that many are not yet close to being  ready to start a business – now is not the time to launch an assault for the summit – but instead to weigh up the pros and cons of even considering a short trek.

Different people are at different places.

Some will be highly motivated but with few skills.  Others will have skills (that they often don’t recognise) but little or no motivation.  Some will have neither motivation nor skill. A precious few will have both.

The real ‘enterprise’ challenge is to engage those who have already decided that the ‘labour market’ is not for them and to encourage them to reconsider what they can do with their lives.  It is about reconnecting them to their aspirations, helping them to find belief and confidence and finding ways in which they can unstick their lives and make progress.  It is about helping them to see that their is an enterprise journey that might be right for them.  Can we cost effectively extend our sherpa service to engage and inspire them?  What are the costs of not doing so?  This should be the realm of the enterprise coach.

It is often a protracted job that requires a long term, strong, supportive, challenging, trusting and non-judgemental relationship.  It is not about the ‘Enterprise Fairytale’ and fast start ups.  It is about the hard work of developing people and helping them to find ways to dare to move forward again.

I wonder if Enterprise Agencies have the skill and commitment to required to develop an enterprise based service that will really start where many people are at?